![]() Shannon Klingman, a board-certified OB-GYN, in 2017 to develop a line of aluminum-free deodorants to help patients dealing with below-the-belt body odor. Prior to agreeing to acquire Lumē, Haider said Harry’s had looked at over 100 companies, and “Lumē checks every one of those boxes, which makes it exciting.” “We want to create more and better things for consumers, and we are looking for brands aligned with that mission, are positioned in a way we can be helpful and are brands serving unmet needs.” “The idea about M&A for Harry’s is we want to be a multi-category CPG company and build a family of CPG brands,” she said. Tehmina Haider, Harry’s chief growth officer, told TechCrunch that financial transactions were not disclosed, but that when the company thinks about a business it will acquire, it is looking for demonstrated product fit and consumer love in the market. /rebates/2fbrowse2fpersonal-care2fdeodorants-antiperspirants2flume-lifestyle2f100586210014872fYnJhbmQ6THVtZSBMaWZlc3R5bGUie&. In May 2019, Edgewell Personal Care announced it intended to buy Harry’s, but in February 2020, the Federal Trade Commission filed a lawsuit to block the deal from happening, citing how the deal would limit competition and innovation in the razor market. Harry’s itself was at one time in the position of being acquired. ![]() ![]() The acquisition follows Harry’s $155 million Series E round of funding that gave the company a $1.7 billion valuation and over $650 million in total funding raised since it was founded in 2013. Harry’s created the innovation group in 2018 that has backed or launched several consumer product companies, including cat products startup Cat Person, body care line Flamingo and hair care line Headquarters. Harry’s Labs, the in-house incubator started by razor brand Harry’s Inc., announced Monday it agreed to acquire Lumē, the direct-to-consumer brand created to help control all-over body odor.
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